Many companies in the energy efficiency business start with a technological focus, even when they offer a service. But after some time, many of them experience a stagnation in the uptake of their business.
IEA task 25 shows that a switch towards a more service-oriented or user-centric focus contributes to a better uptake. This webinar provides the lessons from over a hundred business models in energy efficiency and provides some insights on how to become more user oriented.
Teacher: Renske Bouwknegt, Dans De Keulenaer